EUROPEAN ELECTRIC VEHICLE MARKET:
AMPERE SPEEDS UP
More and more electric cars are taking to the roads in Europe. Ampere believes that the transition to electric mobility needs to become a reality. It is putting its expertise in intelligent electric vehicles (iEVs) to work to accelerate the transition.
Ampere is Renault Group’s original response to the transformation of the automotive industry towards electric vehicles. Our vision is clear: take the lead in Europe and offer high-performance, sustainable vehicles that are accessible to all.
With 15 years of expertise in electric vehicles (EVs), Ampere’s agile structure drives innovation and sets new standards in sustainable development. The Environment, Social and Governance (ESG) axis, at the core of our concerns, notably results in a low-carbon circular economy.
Backed by 11,000 employees dedicated to EVs and software, Ampere’s mission is to democratise the intelligent electric car in Europe.
The electric vehicle industry as a playground
More than 75% of the electric vehicle European market is addressed by Ampere. We are indeed focused on the B and C segments, which account for more than 35% and more than 40% of the market respectively(1).
Designed to play in the big venues, Ampere will tackle the European EV market and drive Renault Group’s transformation.
Ampere, Renault Group and the electric vehicles for everyone
Ampere is ready to take the lead in the democratisation of EVs, thanks to strong assets and Renault Group’s backing. As the leader in small and compact cars, Renault Group actually represents 1 in 10 vehicles in Europe(2), and 1 in 6 if we zoom in on the private market.
Ampere aims to achieve price parity with internal combustion vehicles, more efficiently than the competition. That means reducing our costs by 40% to reduce prices while improving margins.
ELECTRIC AND SOFTWARE EXPERTISE at the service of concrete achievements
Ampere’s roadmap is ambitious, but already well advanced. No fewer than seven Renault E-Tech Electric vehicles will be powered by Ampere before 2031.: Megane, Scenic, Renault 5, Renault 4, Twingo and two models still to be discovered. Other brands (Alpine, Nissan, Mitsubishi, etc.) also benefit from Ampere’s manufacturing lines, modular processes and competitive operations.
Note that among Ampere’s exciting projects, the first Software-Defined Vehicle will be launched in 2026. It will be fitted with a centralized electronic architecture, connected to the cloud – bringing calculation and connectivity capacities.
In a promising European market, Ampere is the first intelligent electric vehicle (iEV) pure player.
(1) IHS, McKinsey (September 2023) « Automotive powertrain suppliers face a rapidly electrifying future”; Company information
(2) European passenger car market incl. EU+EFTA+UK Q1-Q3 2023
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